The World Internet Project originated at the UCLA Center for Communication Policy (now the USC Annenberg School Center for the Digital Future) and was founded with the NTU School of Communication Studies in Singapore and the Osservatorio Internet Italia at Bocconi University in Milan, Italy. From the beginning it was recognized that the increasing influence of digital technology and the Internet is a cross-national phenomenon.
The WIP now has more than 20 partners in countries and regions all over the world, including Singapore, Italy, China, Japan, Macao, South Korea, Sweden, Germany, Great Britain, Spain, Hungary, Canada, Chile, Argentina, Portugal, Australia, Bolivia, Iran, and the Czech Republic.
Based at universities and research institutes around the world, the WIP conducts detailed research, generates a wealth of publications and holds annual conferences looking at the impact of these new technologies. The WIP is committed to sharing the results of its work with leaders in the policy, government and business communities as well as with journalists, parents, teachers and any interested citizens.
Source: https://www.worldinternetproject.com/about.html
World Internet Project (WIP) conference 2026 (National and Kapodistrian University of Athens) Greece
Summary:
AI labels do not necessarily make people better at distinguishing truth from falsehood, they may simply make people less certain.
In the five country experiment with 5,435 participants, prominent warnings reduced perceived accuracy, while embedded AI labels increased neutral/ambivalent responses. Yet neither format meaningfully improved people’s ability to differentiate true from false videos. Even more strikingly, individual psychological characteristics and country differences predicted judgments more strongly than the disclosure format itself.
The digital transformation does not automatically mean traditional institutions lose importance.
This is especially visible in the Swedish election data. Despite social media, influencers and AI, traditional media remain the most important source of political information. At the same time, more than one in four Swedes follow politicians, influencers or experts discussing politics online, and TikTok/podcasts are growing. Even more interesting: while AI is already being used to discuss politics, Swedes simultaneously show strong demand for AI-content labeling and widespread concern about synthetic political media.
People are rapidly adopting AI for health without abandoning doctors.
The Chilean data show an apparent paradox: 32.9% use AI chatbots for health information, yet doctors remain the primary health information source and digital sources have comparatively low credibility. Moreover, 79.2% reject the idea of making better health decisions based only on online information. Sweden shows a similar pattern: people already ask AI to interpret medical records, test results and X-rays, discuss medication, symptoms and mental health.
Overall AI adoption is moving faster than AI trust. People increasingly use AI for consequential domains such as health and politics, while continuing to rely on doctors, traditional media, and other established institutions for credibility and validation.
World Internet Project (WIP) conference 2025 (Deutsches Digital Institut) Germany
Summary:
Across all countries, AI is not just a module but the main topic.
The disruption awaiting civilization through AI will be even greater than that caused by the introduction of the internet. While people were generally enthusiastic and optimistic about the internet in the beginning, the opposite is true for AI.
World Internet Project (WIP) conference 2023 at the Department of Communication and Media Research, University of Zurich.
Christian Carucci during his World Internet Project talk about the psychological implications of AI, Blockchain and Covid19-Pandemic in 2023 at the Department of Communication and Media Research, University of Zurich.
Infront of the Old Building of the University in Zürich. From Left to Right
Prof Grant Blank from Oxford University presenting his findings
Stimulating discussions on cross-country results and their comparisons.
Summary:
Among the most interesting findings was that younger people (aged 18-35) were generally more concerned about their health, both mental and physical, than older individuals during COVID. They subjectively felt more health-compromised than those aged 60 and above.
In the past, the pattern was that people were generally more excited about new technology and the opportunities it held, as seen with the introduction of the internet. Now, for the first time ever, we see people being more afraid than looking forward to AI and what the future with this technology holds.
Official website World Internet Project (WIP) → https://www.worldinternetproject.com